Privacy Policy

This Privacy Policy explains how K9&CO collects and uses your personal information when you use our website and our mobile app, K9&CO Pet Wholesale. We know how important it is to keep your information safe and secure. In this policy, when we say “we” or “us,” we mean K9&CO.

Introduction

We take your privacy seriously and want to be clear about how we handle your information when you use our website and our app. This policy explains how we protect your data and what cookies are and how they work.

When you sign up and use our website or app, we'll ask for certain information like your contact details. We treat this information carefully, as explained in this policy. We use this data to provide our products and services and to make our website and app work smoothly.

Additionally, we collect and store certain types of information when you interact with our website. We use “cookies” to temporarily store your details when your web browser visits our site. This helps us understand how people use our site and lets us show you relevant offers and information for a better online experience.

What's a Cookie?

A cookie is a small piece of data that often includes a unique ID. Websites send cookies to your web browser or device, and they get stored as text files on your computer's hard drive. Most websites can send cookies to your browser if your browser settings allow it.

To protect your privacy, your browser only lets a website access and use the cookies that meet two conditions: 1) they match your online preferences, and 2) they were sent to you by that website, not by others.

You can disable cookies anytime by managing your browser settings. If you want to learn more about cookies in general or how to control or delete them, visit www.aboutcookies.org.

Personal Information

We may collect and process the following information:

• Your name and contact details, including address, phone number, and email.
• Payment information, like your bank account number and sort code.
• Website usage data through third-party tools (e.g., Google Analytics).

We make sure all the information you send us via our website is transmitted securely using 128-bit SSL encryption technology.

Any information you provide to K9&CO will only be used by us and our partners in order to deliver the service you have requested. We keep your information safe on our secure networks so we can provide you with products and services. We may contact you via phone, mail, or email regarding the products we sell.

Rest assured, all your personal data will be securely held in line with the Data Protection Act 1998 and UK GDPR.

Our website has links to other websites, like our partners, social media, charities or industry bodies. We don't control these external websites.

Information we collect in the mobile app

When you use the K9&CO Pet Wholesale app we collect:

• Account information— your name, email address and customer account identifier, when you sign in with your K9&CO trade account.
• Contact and delivery details — the delivery addresses and phone numbers you save to your account, and the details you provide when applying for a trade account (name, email, company name, address, phone number, website and any comments).
• Order information — the orders you place through the app, including purchase order references and any notes you add.
• App activity — the screens you view, products you view and add to your basket, and the terms you search for. We use this to understand how the app is used, to improve it, and to show you relevant trade offers.
• Diagnostic information — crash reports and performance data, so we can find and fix problems. This includes anonymised recordings of app screens in a small proportion of sessions; text and images are masked, so these recordings do not show your personal details, prices or order information.
• Notification tokens — if you allow notifications, a device token so we can send you order updates, back-in-stock alerts, and (when you are signed in) campaign messages.

We do notcollect your location, contacts, photos, or any advertising identifier, and we do not track you across other companies' apps or websites.

Service providers

We use a small number of providers to run the app. They process data on our instructions and may not use it for their own purposes:

• Shopify — our store platform, which holds your account, addresses and order history.
• Amplitude — product analytics, so we can see how the app is used. Amplitude processes this data in the United States.
• Klaviyo — trade campaign email and push, and in-app offer forms, using your signed-in email, name and account identifier. Klaviyo processes this data in the United States.
• Sentry — crash and performance monitoring, on Sentry's EU region.
• Expo — delivery of order and stock-alert push notifications to your device.
• Vercel and Supabase — hosting for the service behind the app.

Some of these providers process data outside the UK. Where that happens we rely on appropriate safeguards, such as the UK International Data Transfer Agreement or an adequacy decision.

Keeping and deleting your information

You can delete your account at any time from Account → Delete account in the app, or at app.k9and.co/delete-account. When you do:

• your notification tokens and back-in-stock alerts are deleted immediately;
• your Klaviyo messaging profile is erased, so campaign push and forms stop;
• your customer account is deleted, unless you have placed orders with us — in that case we must keep order records to meet our legal and accounting obligations, and we erase the personal details attached to them instead.

You can also email us at info@k9and.co to request deletion, and we will action it within one month.

Your rights

You can ask us for a copy of your information, to correct it, or to delete it. You can also object to our use of it for analytics. Contact us at info@k9and.co. If you are not satisfied you can complain to the Information Commissioner's Office (ico.org.uk).